Surya Haridasan (she/her)
I grew up between cultural contexts, raised in Doha and rooted in Kerala, constantly observing how environment shapes identity, aspiration, and access. That curiosity eventually became design.
Before entering the world of product, I worked in retail operations, navigating policy, enforcement, and systems from the inside. That experience sharpened my understanding of how processes impact real people, a perspective I still carry into digital ecosystems today.
My academic journey through sociology, political science, and economics continues to influence how I see design: not as surface-level problem solving, but as a way to question assumptions, redistribute clarity, and build more equitable structures.
I’m especially drawn to projects that sit at the intersection of culture, behavior, and technology, where the stakes are not just usability, but meaning.
Outside of work, I’m usually in conversation about feminist art memes, cinema dialogues that feel like poetry, or the small idiosyncrasies that reveal how people really think. I believe context matters. I believe people are love. And I believe good design begins with paying attention.