a Senior Product Designer specializing in complex systems, service design, and AI-enabled product experiences.
I design digital systems at the intersection of behavior, culture, and strategy.
With over 7+ years of experience across enterprise UX and research-led product design, I translate complex challenges into intuitive, high-impact experiences. My background in sociology and economics informs a structural approach to design, considering incentives, identity, access & power dynamics alongside usability.
From individually conceiving an insurance operations portal from zero to one to leading a 15-member team on an AI-enabled airline loyalty program design, I operate comfortably between strategy, stakeholder management, cross-functional team collaboration and delivering solutions that are systemically sound.
My Work
Redesigning Navigational Framework for a Claims Enterprise
A navigation re-architecture that clarified ownership between global and contextual systems, unified claim hierarchies, and introduced predictable intuitive behaviors. The result was a scalable framework capable of supporting long-term product growth.
Reducing Cognitive-Load in High Stakes Operations
Streamlining medical reporting for nurses.
We redesigned the MRS workflow to cut report time from 8 hours to under 60 minutes. The result? A cleaner, faster, more intuitive tool that supports real care work behind the scenes.
Reimagining Airline Loyalty through AI
Led a team of 15 designers on a POC to boost engagement for an airline’s MileagePlus program. We designed a seamless, AI-powered travel experience with personalized itineraries, real-time recommendations, and goal-based rewards turning loyalty into a rewarding adventure.
Modernizing a Legacy SaaS Experience
Redesigned legacy application in a warehouse management system to improve task efficiency and reduce operational bottlenecks. Focused on usability and clarity to empower ground staff with intuitive tools that support faster, error-free operations.